It is well documented that working hard isn't enough to keep your professional star rising: Self-promotion is recognized as one of the most important attributes for getting ahead. But learning to share your talents and successes without coming across as smug or rehearsed is a tricky skill. Now, Peggy Klaus, top communication and leadership coach, has developed a program that will teach anyone to brag—and get away with it. Filled with practical examples of ways in which people in various work-life stages can promote themselves, Klaus teaches readers to communicate strengths and accomplishments without appearing too opportunistic, eager, egotistical, or self-aggrandizing. Now, anyone can communicate with style and substance—in any situation—and walk away shining like the star they are.
Brag is not a "four-letter" word to this consultant and communication coach. Too often in organizations we expect to be appreciated automatically--and compensated accordingly. The author tells how to give a balanced picture of your achievements and worth, and continually reminds you never to forget that you're responsible for how you present your value to others. This is a snappy lesson in individual marketing and a great primer on negotiating in job interviews and performance reviews. It's also a lesson on how important words and ideas are in developing a good self-image and in getting recognized for what you've achieved. The program is organized around 12 questions about one's self (listed on the package, thank you!) that are nicely developed and illustrated. T.W. (c) AudioFile 2003, Portland, Maine
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